Hey Guys,
Here are two new collections from OPI coming out in early June 2011.
Hope you enjoy the following PR press release.
Summer Pinks in Bloom!
Nice Stems! by OPI Revamps Nails with Vibrant Pink Hues for Summer 2011
Stop and see the flowers with summer’s Nice Stems! by OPI, a limited edition collection featuring four new nail lacquers in stunning shades of pink. With whimsical names based on their floral inspirations, these vibrant, flirty colors range from pale, frosty pink to rich fuchsia. Nice Stems! offers fingers and toes a perfectly pink shade for all of summer’s looks.
“These vibrant, feminine hues complement 60’s ladylike fashions, 70’s glam looks, and bold color-blocking, which are the season’s staples,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “The Nice Stems! collection also offers an interesting contrast and feminine accent to the punk and biker looks on the runways.”
Nice Stems! by OPI shades include:
Play the Peonies
“Using different micas and glitters can give lacquer a 3-dimensional look,” adds Weiss-Fischmann. “I Lily Love You is a glitter coat that can be layered over any of the other three shades to add a bright sparkle; or, it can be worn on its own for a subtle tint of pink with strands of glitter.”
The Nice Stems! Nail Lacquers by OPI contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™ Brush for the ultimate in application.
Get "Unbeatable" Sparkle!
OPI Unveils Three New Shades from Serena Williams' Glam Slam! Series
OPI joins tennis superstar Serena Williams in announcing the latest three lacquers in the Glam Slam! collection. To celebrate the world’s oldest, most prestigious tennis tournament, Glam Slam! England features two duo-packs filled with sparkle.
The first Lacquer set includes Your Royal Shine-ness, a metallic silver shade, paired with Servin’ Up Sparkle, a shimmer-packed silver glitter. The second Lacquer set also features Servin’ Up Sparkle, along with Grape…Set…Match, a metallic purple.
“England’s premier tennis tournament warrants colors with extra glitz and glamour,” said Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “The next big trend in nails is making lacquer look 3-dimensional by adding different micas and glitters, turning fingertips into jewelry. With two bold metallics and a sparkling glitter, these colors are fit for royalty.”
“For stand-out nails, I love experimenting with different glitter shades,” explains Serena Williams. “The new Glam Slam! England lacquers can be worn alone for a bright pop of color, or layered with Servin’ Up Sparkle to create a textured effect.”
Serena Williams has received the World Number One in singles ranking by the Women’s Tennis Association on five separate occasions, along with being listed as sixth on the all-time greatest champions list. Additionally, she has won two Olympic gold medals in women’s doubles and has earned 27 Grand Slam titles to date. Serena is the most recent player to have held all four Grand Slam singles titles simultaneously and only the fifth woman in history to do so.
New shades in the Glam Slam! collection will be introduced to coincide with each of the four major tournaments, beginning with the Australian Open in January 2011, followed by launches in May 2011 for the French Open, June 2011 for Wimbledon and August 2011 for the US Open. As with all OPI Nail Lacquers, the Glam Slam! collection contains no DBP, Toluene, or Formaldehyde, and each includes OPI’s exclusive ProWide™ Brush for the ultimate in application.
** The limited edition Nice Stems! for $8.50 ($10.95 CAN) suggested retail for each Nail Lacquer and Glam Slam! England for $14.95 ($20.95 CAN) suggested retail for each duo-pack collections will be available beginning June 2011 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA.
For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!
I know I'll be looking forward to the sparkle polishes :D What do you think of the new collections? What color's will you be adding to your shopping list?
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